The Christian Radio Homepage


Radio Interview



Jeff Scott

Program Director/Personality


Champaign, IL.


Jeffs' Career Capsule

In radio for 15 years.  Started at a “dollar a holler” talk station in Houston, 1180 AM, KGOL.  Spent 5 years working my way up to Operations Manager.  Worked at 89.3 FM KSBJ for nearly 10 years overseeing the concert ministry and the youth outreach called Light Force, including hosting Light Force TV.  Currently Program Director at 91.7 WBGL in Champaign, Illinois.


1. How did you wind up at WBGL?

God.  A series of opened and closed doors that had His imprint all over it.  End of a vision, beginning of a new.

2. What is the most fulfilling aspect to you personally about Christian radio?

The people.  Getting to meet great co-laborers and sharpen each other through life.


3. How has God used you in your role at WBGL?

He has allowed me to use my gifts to reach a whole new audience.  With the addition of 104.7 in Chicagoland to our family, our outreach has exploded

4. What is the criteria that determines if a song receives airplay on your station?

Is it something that will cause our target listener to turn up the radio?  Does it impact her in a way she wants and needs to be impacted.


5. What kind of promotions work best for your station?

Stealth.  We are currently doing a Garage Sale tour where our morning show team that is going over great.  Listeners tell us where there garage sale is, and we go out and broadcast from their garage.  Having a large coverage area has been challenging, but we have visited at least one citiy within each of our frequencies.

6. How do you think Christian Record labels can better serve Christian radio? 

I think, for the most part, they are doing a pretty good job.  I would challenge them to update their records on a more timely basis.  I get mail here addressed to Program Directors that haven’t seen the inside of our building in over 5 years.  I also get multiple copies of singles that could translate into money better spent for them in other areas.


7. In your opinion what are the biggest obstacles facing Christian radio today?

Breaking out to the general market.  I read an article the other day that stated 66% of all Americans use some form of Christian media in a weekly basis.  If that is true, we should be having a larger impact on the world than it seems we are.  We must always remember that people are passionate about things that matter.  Helping others in a tangible way will always go miles towards growing our audiences and our reach


8. What do you believe is the primary role of the Christian radio air personality today?

To be our listners friend.  Not best friend, but someone that has something worth listening to.  Someone that makes them smile when we say hello


9. What (if any) other Christian radio stations do you consider as innovators today?

I think one of the greatest leaders in directing the path of where we are going as Christian radio is Way FM.  They incorporate the best tools, and reach an incredible number of people with passion.


10. Where do you see Christian radio in 5 years? 

Bigger, Faster, but only if we are smarter.  We must never lose the vision of what we have been called to do, but thinking outside of the box will drive us to the next level.



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