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Radio Interview


Quenton Rockwell

Music Director





Quentons' Career Capsule
My story is one of a boy that was born in the Texas Amish Country. On a trip into town for supplies, I was astonished at this little box that had voices coming from it. I was afraid that demons were telling me that toilet paper was on sale at Wal-Mart and that Juicy Fruit’s taste would move me! I was afraid…and yet very curious. I convinced my Opa (grandfather) to buy me one of those boxes called radios. He did. I listened to it for hours and hours. I took it apart and put it back together over and over. I became so good at it that I went to Washington D.C. because I found out about this thing called an FCC that worked with these radios. When I got there, they were so impressed with my skill with these radios that they sent me to Houston to 88.3 FM KAXF. The FCC told me that KAXF needed someone of my skill and fortitude to take on the challenge of their Christian Rock show. I did. I was so successful at the show that they promoted me to Music Director of the station.
1. Tell us about your market and how it is unique?

Our market has had only one major Christian station in over 20 years. Most Christian music listeners in Houston almost don’t know how to react when they find out that there is another station. The mindset has been that there is only one. The cool side is that once they tune in to us they generally like it and come back because it’s something different than what they are used to…a change of pace.


2. What is the most fulfilling aspect to you personally about Christian radio?

Being able to help people and ministries…a ministry of helps and a tool for evangelism.

I know it sounds “Sunday School”…but it’s the truth!


3.How has God used you in your role at KAXF?

I have actually been able to reach people that I never thought I could. I get fan letters from Death Row Inmates telling me that they get a lot of encouragement from my shows. It not only helps them with their walk but also gives them a witnessing tool to other inmates. I run into people at concerts and all sorts of places that tell me that very same thing. The parents have all been excited that there is something that reaches their kids. There’s just so much God has put in my path and walked me through.


4. What is the criterion that determines if a song receives airplay on your station?

First, the production has to be good. Second, it has to be a good song-it has to be catchy. I’m not concerned if it was solicited or not (or even if it comes from a label). I don’t care. I’m not going to get hung up on something so minor. If it’s good…it deserves an audience. We’re not scared to take a chance on playing a song. There’s so much more out there to get frazzled over.


5. What kind of promotions work best for your station?

Partnering with other ministries and events…working together.


6. How do you think Christian Record labels can better serve Christian radio?

Don’t expect radio to play your product just because you’re “So and So” label. If you put out a GOOD product, then it deserves attention and play. If it’s sub-par, you shouldn’t expect anything. If I have to choose between a sub-par major release and a good indie…I’m going with the indie.


7. In your opinion what are the biggest obstacles facing Christian radio today?

The biggest obstacle is fear of experimentation…of breaking out of the box. The formula only works for so long…but then you need to ask if the formula ever really worked.


8. What do you believe is the primary role of the Christian radio air personality today?

Let me answer this in two parts. Most of the time, an entertainer…and MOST of the time a boring one. I don’t believe we should be this. I believe we should be very entertaining.

(Ministry-oriented of course.)


9. What (if any) other Christian radio stations do you consider as innovators today?

Radio U is one. KLTY is another. At least they are on the right track. I’m sure there are others that I can’t remember.


10. Where do you see Christian radio in 5 years?

If there’s no innovation, experimentation, or broadening…even lamer than it is. I believe that there are people coming into radio now that are of a different mindset. They know that Christian Radio must grow/change or die. The air is changing…get it…the air.


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