The Christian Radio Homepage


Radio Interview


Michael James

Program Director


Zanesville, Oh.




Michaels' Career Capsule
I started as a volunteer at WCVO in Columbus back in 1991, in April of 1994 I left WCVO for another Christian station till October of 1994 when I came back to WCVO. I stayed at WCVO till 2001, when they asked me to take over the morning show at our sister station (WCVZ at the time) and to help re-launch the station, as the New 92.7 JOY FM. I’ve been at JOY for 2 years now and it just seems like yesterday.

1. How did you wind up at in your current position at WCVZ? (JOY FM)

 I began as a volunteer at WCVO in Columbus (our sister station) doing Sunday afternoons, then moved to Saturday Overnights, I left briefly to go to another Christian station in Columbus, then came back to WCVO, in November of 94 and stayed till October of 2001 when I was asked to come here to take over the Morning Show at JOY.

2. What is the most fulfilling aspect to you personally about being a part of Christian radio?

Knowing that what we do here at JOY can make an eternal difference in somebody’s life.

3. How has God used you in your role at WCVZ? (JOY FM)

 To exhort, entertain and uplift people as host of the Morning Show, I thank the Lord each day for the opportunity I have everytime I open the mic to share the love and JOY of Jesus to Zanesville and all of Southeastern Ohio and West Virginia.

4. What is the criteria that determines if a song receives airplay on your station?

 I am part of the music team here at the station which meets each week to listen to new music, go over our research and what our listeners say they want to hear, then we discuss on whether to move a song, or drop a song, then take a vote on new music based on what our target audience would like.

5. What kind of promotions work best for your station?

 Being a relatively new station, we have found out that marketing is important to get your name out, with billboards, pens, window stickers etc.. but also we have been blessed to host a variety of concerts with Big Daddy Weave, FFH, and more that have been very successful, but most importantly, being involved in the community, letting others know and see Jesus on a real level through us.

6. How do you think Christian Record labels can better serve Christian radio?

Helping smaller stations, who aren’t reporting stations, to get product on a timely basis and better access to artists they represent. Give the stations a chance to prove themselves instead of generalizing by market.

7. In your opinion what are the biggest obstacles facing Christian radio today?

Maintaining our quality and credibility in the community, and not to be just looked at as a “Christian Station” but a radio station, run by Christians.

8. What do you believe is the primary role of the Christian radio air personality today?

To be a personality – not just an announcer or “just another voice” on the radio, through quality show prep, keeping things moving, and getting to know your audience, how people get to work, making sure they get there on time, you need to be a close friend.

9. What (if any) other Christian radio stations do you consider as innovators today?

KSBJ in Houston, they have a clear vision, clear leadership, and you can tell they really care about the Houston area, through their community involvement.

10. Where do you see Christian radio headed to in 5 years?

I see Christian radio being the leaders in the industry. As Christians, we should give of our best to the Lord. We can continue to grow through lots of prayer, listening to our customers (the listener) and being more than just another voice on the radio, or being known as “that Christian station” or as one of my co-workers called “Church on a Stick”


Previous Interviews



© Copyright 2002 HisAIr.Net