Browsing the "John Frost" Tag

July 17, 2016 - 0 Comments

I was recently reunited with some guys that I worked with more than 30 years ago at a very special station in each of our careers. One of the reasons...

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June 26, 2016 - 0 Comments

How you answer this question can determine the success of your station.   Relevant…or interesting?    Choosing only content that is relevant to your listener forces the talent to put the...

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June 12, 2016 - 0 Comments

Lessons we can learn from Muhammad Ali Paul McCartney, Bernie Sanders, Tiger Woods, Justin Bieber, Russell Wilson, Jenny McCarthy. I reckon’ there’s not much of a common thread through these...

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May 22, 2016 - 0 Comments

“You can learn a lot by just watching”, said the great philosopher Yogi Berra.   My talented friend Lisa Barry recently watched and learned from a lady who does sign...

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May 1, 2016 - 0 Comments

They say there are more “religious” radio stations than any other format category.   They also say those religious stations have fewer listeners than any other.   The reason for that is...

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April 10, 2016 - 0 Comments

If only.    If only we didn’t have those limitations.  The budget. The staffing. The signal.   Limitations!  There are just 12 notes on a musical scale, only 100 yards...

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February 14, 2016 - 1 Comments

The “leaky bucket.”   That’s PPM-talk for stations losing listeners by tuning away or turning the radio off.  The traditional thought is that it is easier to keep listeners than...

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January 31, 2016 - 0 Comments

Watching the last few presidential debates reminds me of being in Mrs. Lay’s 5th grade class.   We had that know-it-all that nobody liked, that smart science-brain kid that was...

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January 3, 2016 - 0 Comments

As the new year begins it’s easy to get bogged down in the multitude of details of programming a radio station; the politics, the personalities, and the to-do list that...

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December 12, 2015 - 0 Comments

We radio folk love to connect the dots.  Even dots that don’t connect.     The CHR in town plays 21 currents and their share went up.  Let’s do that!...

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