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Online Music Research

The reports are a cumulative sample of current online music surveys conducted by Christian AC & CHR stations across the country.

Persons are screened via the internet. Once passed, they can take the music test when invited to do so by their local radio station.  When comparing this data with what is happening at your station please keep in mind that number of spins, percentage of familiarity, and other factors must be taken into consideration as well, and that your results may vary accordingly. HitMusicResearch.com results are intended to show opinions of participants responding via the internet only. Songs not shown on this chart don’t necessarily mean they didn’t score well, because in many cases, especially with songs that have been added into rotation recently, there’s usually not a reliable and large enough sample size to pull data from.

Score estimates are based on a scale of 1-5. (1= don't like it at all, 5 = love it).  
Familiar
represents the percentage of respondents who recognized the song.  
Burn
represents the percentage of respondents who said they are tired of hearing the song.  

 

Hit Music Research is a registered trademark of HitMusicResearch.com.

The HMR system is available exclusively for local Christian radio stations by contacting Ken Farley at (615) 331-0736 
or
Ken@hitmusicresearch.com
HitMusicResearch.com data is provided by Hit Music Research.

 

Select a Format/Demo
Sample composition is based on persons 12+. 
The sample size for these reports were:

AC: 1171      CHR: 1598

(updated 6/27/10)

AC
women 12+
women 25-34
women 25-44
women 35-44

women 35-54

 

CHR
women 12+
women 12-17
women 18-24

women 18-34
women 25-34

 

 

 

 

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