Songs On The Move
Chart Explanation 4/30/18
Two songs make their debut for the second time, Lincoln Brewster’s “No One Like Our God,” sees continued research at stations that have embraced it, which leads to a pocket of up spins, giving the song another turn on this chart.
Mosaic MSC’s “Tremble,” returns due to the connection of increased airplay to sales and streaming.
MercyMe, still incredibly impressive, with the sales and streaming of “I Can Only Imagine,” and now several stations that have realized an increase of airplay at this time is to their benefit.
The fastest moving song this week, is the other MercyMe, “Grace Got You,” helped from a debut in the Top 15 on the airplay chart, with audience connectivity equaling sales and INCREDIBLE early research, getting to the Top 10 on this chart.
Austin French remains impressive and continues a fast rise will heading toward top 5, #7 this week.
Danny Gokey’s “Masterpiece,” gets high rotations at K-Love and SiriusXM’s The Message, getting it to continue to move forward this week.
There are GREAT increases with all of the Top 4 songs, and Moneyball this week, sees its Top 6 songs stay exactly the same, which is one of the strengths of this charting method. When research goes up and down week to week, stations that base their music solely on that data, also go up and down with their music. Moneyball uses all available information, which elevates the best songs to their rightful place, in their rightful time.
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com