Songs On The Move
Chart Explanation 2/26/18
Crowder hits the top spot this week with All My Hope, which moves Tenth Avenue North to #2, but don’t look at that as a song descending as Tenth is presently seeing new stations getting Top 3 research, which means it will be in the Top 5 for a while.
While TobyMac continues to move nicely forward sliding into the Top 3 with I Just Need You, Cory Asbury explodes for a second straight week, going from not on the chart to Top 5 this week, leading the songs on the Move. Zach Williams Fear Is A Liar has the same momentum going 17 to 9 this week, followed by the high debut of Lincoln Brewster with No One Like Our God, making it a debut and a Song On The Move in the same week.
Moneyball is going local….ATLANTA MONEYBALL MARKET SPOTLIGHT comes to HisAir.net this Wednesday…
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com