Songs On The Move
Chart 1/8/18 Explanation
Happy New Year to you!
Musically, the new year brings tried and true back from Christmas break with Zach Williams reclaiming the top spot, and Lauren Daigle continuing the climb to number one. We Are Messengers “Point To You,” is another that survives the break in great health, even better position than it was in November.
The big gainers are Tenth Avenue North, Crowder and Unspoken, although Tauren Wells and Big Daddy Weave show some nice traction since the return to normal programming.
All in all, this is a reset week, and while the great gainers are something to pay attention to, next week will be a big truth teller for some of the new debuts.
The Moneyball Chart Methodology
Instead of one chart that focuses specifically on airplay, the Moneyball Chart combines airplay with sales, streaming and research for the purpose of finding the Momentum in Music, which is most times the differentiator on songs that stall and the ones that continue to chug along.
The Moneyball Chart is created based on a points system, where each column of information can add a maximum of up to 10 points for that column, with the points from each column adding to the overall totals.
The Moneyball Chart is an indicator of songs that are working; songs that are bearing fruit and therefore the Moneyball Chart, may have drastic differences from the charts you have become accustom to, revealing some artists and titles in a higher position much earlier than they show up on the airplay charts, and also, often songs that have moved to recurrent on most of our playlists continue to show fruit indicating that we may have retired those titles too early.
The Moneyball system works Nationally, or locally, so if you are interested in seeing what this information looks like specific to your station, specific to your market and your competitive situation, let us create a custom sample for your station specifically. Email Rob Wagman StraightPathMandE@gmail.com