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Radio Interview

Chuck Finney

President

Finney Media

Dallas
 

To contact Chuck click here
 

 

 

Chuck's Career Capsule
First radio job, part-time overnights, was in Cincinnati (my hometown), in 1975. Started programming in 1980. Country, AC, CHR, News/Talk, Oldies, even Classical until 2002. That was when God called me to KLTY Dallas where I had the opportunity to work with the amazing team there for seven years (JP, Frank, Starlene, Bonnie, Mike P, Tony, Andrea, Perri, Hudson, Click, John B, Sparky, Jack and everyone there - THANK YOU!). Also was National PD/Brand Manager of Salem Fish stations from 2003-2009. Now President of Finney Media, helping grow audience and outreach for CCM stations and other media organizations worldwide.

 

1. How has Christian radio evolved over the last few years?

We're reaching many more people with the truth. If you go back just ten years, the audience was just a fraction of what it is today. And the quality of what's coming out of the speakers is dramatically more listenable! 

 

2. How has the current economic situation affected Christian Radio?

There are so many people hurting because of the downturn. And not just in Christian Radio or radio as a whole. A lot of prayer is needed - for marriages, kids, lives, perspective, revival. Christian Radio has been hurt less than secular formats who are not investing in their product, people or promotion. The fields have never been more ready for sowing Christian radio and reaching more people than now. LOTS of opportunity for us to grow.

 

3. Is there anything individuals can do to make themselves more valuable to their stations?

Pray. Learn how to do everything and don't whine. Be ready to do things you never thought you'd do or ever want to do. 1 Peter 2:19-21.

 

4. Do you see any music trends emerging in Christian radio?

More stations focused on playing the songs the listener loves. More opportunities for independent artists than ever.

 

5. How do you think Christian Record labels can better serve Christian radio?

They do a tremendous job now and their mission has never been tougher. JB, Mark G., Steve F, Grant, Steve S, Andrea, Dan, Grayson, Tamara, MJ, Chrisand everyone else who works hard everyday at this, y'all rock!

 

7. In your opinion what are the biggest obstacles facing Christian radio today?

Thinking too little of God's ability. We serve an amazing God who can do anything. Seriously, our thinking is so small and He is so big.

 

8. What Christian radio stations do you consider as innovators today?

KVNE and KGLY in Tyler/Longview. Troy Kriechbaum, Mike Harper, Gary Lesniewski and their team have quietly and diligently turned those two stations into an even more amazing outreach in the past two years.

 

 

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